Friday, August 7, 2009

FEAR MESSAGE

FOUR COMPONENTS:

1. There is a real risk for negative events in their life.

2. It's likely that this negative event will happen if they don't adopt a behavior.

3. It's likely the negative event won't happen if they adopt the behavior.

4. There are specific steps you can follow to do this behavior.




Scott M. Davis, MD on CBS News - More amazing video clips are a click away






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